Tuesday, January 06, 2009

 

 

  • Effective Donor Cultivation
  • Improving Fundraising Strategies
  • Creating Diverse Funding Base

Meeting your fundraising goals

 

 

 

 

  
 
 
 
 
Kelly Hurt & Associates are first and foremost fundraisers who believe in focusing on putting donors first. Our philosophy is that we will receive funding by helping donors achieve their philanthropic goals.
 
Because of that philosophy, Kelly Hurt & Associates has developed relationships with dozens of foundations, corporations and government grant officials. We assist clients in successful methods of cultivating donors (including corporations and foundations), making cold calls, and focusing on meeting their donors' philanthropic needs while simultaneously meeting their own.
 
We also work with clients to assess their current fundraising strategy and discuss ways to enhance and improve it. This includes incorporating or expanding clients' direct mail campaign; creating an endowment fund, adding a planned giving component; engaging the Board of Directors in more fundraising activities; and eliminating "shotgun" proposal writing and replacing it with a more targeted, relationship-focused approach that yields better results.

  Fundraising successes include:

   Increasing annual income from foundation grants for Food for the Hungry (an international relief and development agency) from $100,000 to more than $600,000 annually - while reducing the number of proposal sent from nearly 50 to less than 20. To achieve this success, we began cultivating and building relationships with current foundation funders, as well as foundation prospects, including visiting their offices, taking them on tours of our programs, and conducting ongoing relationship building activities.

  Developing direct mail, foundation, and major donor fundraising strategies for numerous nonprofits throughout the United States. One year-end appeal for a small women's center resulted in $35,000 - the largest income the agency ever received in single month.

 Conducting prospect and donor research as part of coordinated fundraising strategies that resulted in many four, five- and six-figure gifts and annuities.

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